Top Seven Client “Author/Researcher” Needs:
Do you need Insight Industry Thought Leadership?
Dig deep into an industry challenge or opportunity, validate a current direction, generate a current marketplace understanding or provide an independent objective assessment of a key strategy or initiative.
Do you need Foresight Industry Thought Leadership?
Develop an understanding of marketplace trends and implications for your business, tackle what your business future looks like given customers, suppliers, competition and new threats, or stake a position on a key industry dynamic that may take place in the future.
Do you need Content Industry Thought Leadership?
Provide frequent and/or deep multimedia and shareable content on key industry shifts, marketplace audits, company beliefs and product launches.
Do you need Opinion Industry Thought Leadership?
Provide evidence and support for an interesting, relevant, hotly debated or fundamental industry dynamic that will affect the future,
Do you need Dialogue Industry Thought Leadership?
Involve and collaborate with industry key influencers, opinion leaders and/or experts on key industry topics, both virtually and in person.
Do you need Market Education Thought Leadership?
Provide credible, third party support, training and education of key stakeholders and customers that influence opinion and indirectly shine a light on company strengths and initiatives.
Do you need Sales Prospecting Thought Leadership?
Provide written, live and/or web-based education and exploration of fundamental issues and gaps and support for company products and services that lead to customers moving further down the sales funnel.
Industry Insights & Foresights
Developing the best marketplace radar for your business- White Papers
- Trend Reports
- Visionary Solutions
- Industry Surveys
- Influencer/Customer Advisory Panels
- Industry Roundtables
Content Industry Leadership
Feeding an all-star calibre engine for inbound marketing- Blog content/Articles
- Curated feeds
- Infographics
- Slide Presentations/eBooks
- Tools
- Podcasts
- Videos
- Branded/Issue-specific Portals
Event Thought Leadership
Bringing your top stakeholders up close and personal- Webinars/Webcasts
- Symposiums
- Expert Roundtables
- Live Events
- Innovation Offsite
- Thoughtleader Camps
Customer Thought Leadership
Getting your top customers and prospects through the funnel- Customer Solution Playbooks
- Customer Profiling/Audit Tools
- Case Studies
- Partnerships
- Market Education
- Overall Thought Leadership Plan
“Over the past 7 years, I have witnessed Sean Moffitt’s research and thought leadership, bringing a new light to the future of collaboration, innovation and social media used to drive high performance step changes in marketing. The path forward he presented to us is bright, helping change the landscape in an area ready for consumer driven, open innovation.”
David Smith